Someone told me about you, but I’ve never heard of the brand and it isn’t cheap. Can I know more?
Of course. And I’ll warn you straight away: I’m not going to sell you anything on this page. You came to find out who’s behind Tetra, so I’ll tell you, and you make up your own mind.
That’s me, Lucien. I built Fitmo for my family first.
Go on then. Where did it start?
With phone calls. A friend, then another. People in my own family.
Every time the same sentence, word for word: it came out of nowhere, we have no idea where it came from.
What hit me wasn’t the illness. It was that nobody saw it coming. No record of the months before. No curve. No reference point.
What could we have seen coming?
See how it works
And what did you do?
I started by looking at what already existed, assuming somebody had solved this a long time ago.
They all had devices already. A watch given at Christmas. A blood pressure cuff bought after a scare. An app opened three times and never again.
The problem wasn’t owning one. The problem was that none of it was any use to them.
Watches need charging every evening, so they spend the night on the bedside table, which is exactly the moment that matters. They buzz all day. And to find one piece of information inside, you cross six screens.
There were screenless bands too. Except they answer an athlete’s question: can I train hard today. A recovery score, a strain gauge. And every one of them looks like gym gear.
For someone of sixty who just wants to know whether their heart is heading the right way, that’s a device speaking another language.
And all of them grade you. A number out of a hundred, every morning, before you’ve even opened your eyes. That’s exactly what you should never do to someone who’s already scared.
So we built the one that was missing. It’s called Tetra.
What makes it different, concretely?
It looks like jewelry. It’s the decision I’m proudest of.
Twelve grams. A fine chain with a sliding clasp, in a silver, rose gold or green gold finish. Nickel free. No screen, no watch face. You wear it with a dress, at the office, at dinner.
And a bracelet you love wearing is a bracelet you keep on. At night, with the free soft band. In the shower and the pool too. The battery lasts about five days and recharges in two hours.
And the night is the only moment your body stops covering for you. No coffee, no bad news, no stairs. That’s when the numbers get honest.
What exactly does it measure?
Tetra’s ten measurements
And your customers, what do they tell you?
The sentence we hear most, before anyone even buys: “I have data, but no answers.”
Women who wore three devices, collected thousands of numbers, and still can’t tell you whether last year was good or bad for their heart.
So we don’t give you a score out of a hundred. We show you a line, across three months, and we tell you which way it’s going. Less spectacular. The only thing that helps.
We asked a thousand buyers why they chose it. The first answer: “because it looks like jewelry.”
What do three months look like?
Three months, one line
And measuring everything like that, doesn’t it make you anxious?
That’s the most important question on this page.
People write to us: “the numbers stress me more than they help me.” With most devices, that’s true. They buzz, they alert, they grade.
Tetra measures quietly and files everything away. You open the app when you want to know. And if you want a heads-up, you set your own heart rate threshold.
A bracelet should never wake you up to worry you.
What if numbers make me anxious?
Measuring without worrying
And there really is no subscription?
Really none. You pay once, the app is free for life, and your data stays yours. And Tetra comes with a two-year warranty.
Elsewhere, the day you stop paying, your years of history switch off with the subscription. For an object meant to keep a record, that’s absurd.
Are there many of you?
More than one hundred thousand today, with an average rating of 4.8 out of 5.
And what does it actually change in my life?
Honestly? Nothing, most days. You put it on, you forget it, it works. And people ask you where you got that bracelet.
What changes comes later. The day something worries you, you’re not guessing anymore. You open the app and you see whether it has been moving for three months or whether it was one bad night.
And the day you’re sitting across from a doctor, you no longer say “I’ve been tired lately.” You show ninety days. That’s the difference between “come back if it gets worse” and “let’s look at this.”
What we’re really selling is not being the person people talk about afterwards, saying: it came out of nowhere, we had no idea where it came from.
Where do I start?
Discover Tetra
All right. Now I get it.
Take your time. Look at Tetra, read the rest, make up your own mind. And if it doesn’t feel right once it’s on your wrist, you have 30 days to get your money back.
Talk soon.
Lucien, founder of Fitmo
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